Appear natively in the WeChat feed (as opposed to in the ‘subscription’ folder).Send 4 push notifications each month (sent directly to users as regular chats).Share valuable content with WeChat Official account followers.Provide a service or tool to your customers (like a booking form).
Select the ‘Service Account’ option - this is the default (and only) Official account type available for overseas businesses. You can also select to translate the page to English in the top right corner, too.
WECHAT SIGN UP HOW TO
Here’s how to create an international WeChat Official account directly through WeChat Step 1: Register an account on WeChat’s Official Account platformįirst, follow this link (mp.weixin.qq.com) and click ‘Register Now’ in the top right corner. In this section, we’ll be breaking down both routes to making a WeChat Official account application - covering every step, along the way. With an external partner, like AdChina.io.
There are two ways to create an international WeChat Official Account: How to create a WeChat Official account overseas Think of them as the Chinese equivalent to a Facebook page - where brands can gather followers, share content, interact with fans, send push notifications, and generate leads all in one place. WeChat Official accounts (or WeChat Business accounts, as they are also known) are verified company accounts on WeChat that can be used as a brand’s… That’s why, today, we’re going to show you exactly how to create a WeChat Official account overseas, step-by-step - to help you make the most of China’s most powerful platform. There’s a problem, though: creating a WeChat Official account is a complicated process for non-Chinese brands. They’re how users on the platform interact with their favorite brands, and how businesses build a direct (and very lucrative) relationship with their customers. Well, to start with, a WeChat Official account is a must. As China’s biggest social media app, WeChat is the place to be for international brands looking to make some noise in China.īut with over 1.2 billion monthly active users, how can new brands get their voices heard on this highly competitive platform?
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